Editorial

Authors

DOI:

https://doi.org/10.26441/RC18.1-2019-E

Keywords:

editorial

Abstract

Journalism, media and technology remain united in the innovative and uncertain world of communication. Big Data and data analysis continues to be the area with “greatest growth within Information and Communication Technologies”. Marc Torrent, director of the Center of Excellence in Big Data in Barcelona, registers 53 percent worldwide adoption, and explains that companies that incorporate Big Data and advanced analytics “improve the effectiveness of their decisions, thanks to the ability to understand what their clients want and how to optimize their processes”.

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Author Biography

Rosa Zeta de Pozo, Universidad de Piura

The editor

Published

20/03/2019

How to Cite

Zeta de Pozo, R. (2019). Editorial. Revista De Comunicación, 18(1), 5–9. https://doi.org/10.26441/RC18.1-2019-E

Issue

Section

Editorial