Vol. XII
2013
Author:
Álvarez Nobell, Alejandro; Muñiz Velázquez, José Antonio
Article
Happiness and development of culture in organizations, a psychosocial approach
Abstract
Organizations, economically sustainable, must serve people, inside and outside of them, to contribute from the mission mark, to his happiness. Assuming that the higher the impregnation of organizational culture, the greater degree of happiness among people of an organization are the results of an investigation that allowed linking people’s happiness, a psychosocial approach, with the implementation of organizational culture (meaning belonging and commitment). The case study was conducted in 2011/2012 on a European leader in the distribution sector.
Keywords
positive communication, happiness, organizations, corporate culture.