Editorial

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Keywords:

editorial

Abstract

We present the second edition of the Revista de Comunicacion included on the Scopus Database. With this guarantee we assume the challenge of maintaining quality and prioritizing the relevant themes of communication, as a changing reality, with essence and social transcendence.

The rhythm of change continues. New and emerging technologies like artificial intelligence and virtual reality continue to redefine the field of communication. However they’re not everything. The last forecast from the North American consultancy firm PriceWaterhouse Coopers, “The Global Entertainment-Media Outlook 2018-2022”, predicts that convergence 3.0, connections and trust are trending for this 5 year period. For future success, they say, appropriate technologies, and excellent content, delivered at a cost-effective level will be needed to engage that audience that already relies on media and entertainment companies. We affirm that trust is becoming a vital differentiator in the digital world.

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Author Biography

  • Rosa Zeta de Pozo, Universidad de Piura

    Principa professor of the Faculty of Communication. She is part of the editorial board of the magazines Mercurio Peruano and Journal of Spanish Language Media. Collaborates as external evaluator with scientific magazines Comunicación&Sociedad, Palabra Clave, y Cuadernos Info.

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Published

2018-09-20

Issue

Vol. 17 No. 2 (2018)

Section

Editorial

License

Revista de Comunicación conserva los derechos patrimoniales de las obras publicadas bajo una licencia Creative Commons 4.0 y permite al autor mantener los derechos patrimoniales sin restricciones.

Esta revista y sus artículos se publican bajo la licencia Creative Commons Atribución-NoComercial-SinDerivadas 4.0 Internacional (CC BY-NC-ND 4.0), por lo cual el usuario es libre de: compartir, copiar y redistribuir el material en cualquier medio o formato, siempre y cuando: dé crédito de manera adecuada, brinde un enlace a la licencia e indique si se han realizado cambios; no use nuestro contenido con propósitos comerciales; y/o remezcle o transforme el material. 

How to Cite

Zeta de Pozo, R. (2018). Editorial. Revista De Comunicación, 17(2), 5-8. https://revistadecomunicacion.com/article/view/974

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